International Business Strategy
Module 1
- Watch Dr. Wang’s Video 1: Strategic Analyses Overview.
- Supplementary Video: Michael Porter's "What is Strategy?" https://www.youtube.com/watch?v=VpRNZFuJ_VU
Module 2
- Watch Dr. Wang’s Video 6: Internal Environment Analyses.
- Watch tutorials from Glo-Bus website at www.glo-bus.com;
- Supplementary Reading: Cady, S. H, Wheeler, J. V., DeWolf, J., & Brodke, M. (2011). Mission, Vision, and Values: What Do They Say? Organization Development Journal. Vol. 29 Issue 1, p63-78.
- Supplementary Video: Strategic Management: Mission Vision Values https://www.youtube.com/watch?v=_K9F6zOLGO0
Module 3
- Watch Dr. Wang’s Video 2: General Environment Overview.
- Watch Dr. Wang’s Video 3: General External Environment Analyses.
- . Supplementary Reading: How Much Does Industry Matter, Really? Mc Gahan, Anita, M. Porter, Michael E. Strategic Management Journal; Jul97 Supplement 1, Vol. 18, p15-30, 16p.
- Supplementary Video: The General Environment: What It Is and How to Evaluate It https://www.youtube.com/watch?v=Rfn_gfWJloQ
Module 4
- Watch Dr. Wang’s Video 4: Industry Analysis Part I.
- Watch Dr. Wang’s Video 5: Industry Analysis Part II.
- Supplementary Video: Evaluating a Company’s Resources, Capabilities, and Competitiveness https://www.youtube.com/watch?v=Kn4IQok8GgM
Module 5
- Supplementary Video An Interview with Michael E. Porter, Professor, Harvard University: The Five Competitive Forces That Shape Strategy https://www.youtube.com/watch?v=mYF2_FBCvXw
- Supplementary Video: Porter’s Generic Strategies https://www.youtube.com/watch?v=0pInsrW_tJU
- Watch Dr. Wang’s Video 9: Culture and Leadership
Module 6
- Watch Dr. Wang’s Video 7: Organizational Culture.
- Supplementary Video: Strengthening a Company’s Competitive Position: Strategic Moves, Timing, and Scope of Operations https://www.youtube.com/watch?v=z1Ezu_Mtl6E
- Supplementary Reading: Yoffie, D. B. (1999). Judo Strategy. Harvard Business Review, Vol. 77, Issue 1, P70, Jan/Feb.
Module 7
- Read: Bungay, S. (2011). How to Make the Most of Your Company's Strategy. Harvard Business Review, 89(1/2), 132-140.
- Watch Dr. Wang’s Video 10: Value Chain Analysis.
- Watch Dr. Wang’s Video 11: Financial Analysis.
- Supplementary Reading: From competitive advantage to corporate strategy. Porter, Michael E., McKinsey Quarterly; Spring88, Issue 2, p35-66, 32p;
Library Resources
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