Skip to main content
It looks like you're using Internet Explorer 11 or older. This website works best with modern browsers such as the latest versions of Chrome, Firefox, Safari, and Edge. If you continue with this browser, you may see unexpected results.
How Do I...?
Serving the information and research needs of the UHV and VC communities
How Do I...?
Search this Guide
Reserves Tucker: KINE3320
Case Studies in Sports Management.
Case 6, Sport Licensing and Internationalization: A Case Analysis of the Reebok Bike Business (2013)
Case 9, Building an Athletic Brand: The University of South Carolina Beaufort Crafts a New Image (2012)
Case 10, Leveraging Sponsorships to Meet Organizational Marketing Objectives: A Case Study of a Consumer Packaged Good Product With the Super Bowl (2012)
Case 1, Clicking for a Cause: Using Social Media Campaigns to Drive Awareness for Golf Tournaments and Charitable Organizations (2012)
Case 6, Maybe It Is About the Bike: The Livestrong Community and Lance Armstrong Allegations (2012),
Case 5, Grappling With Growth: The Innovative Use of Traditional and New Media Marketing to Enhance Interactions With Consumers (2012)
Case 2, The Responsibilities of Olympic Sponsors? BP and the London 2012 Olympic Games (2013)
Library resources in:
Feb 2, 2021 12:46 PM
Login to LibApps
Report a problem.
3006 N. Ben Wilson
Victoria, TX 77901